Released: 03.05.24
Plymouth Marjon University recently played host to the captivating regional finals of FameLab 2023/24, where finalists from across the South West mesmerised the audience with their three-minute presentations. The event showcased their depth of scientific talent and commitment to effective science communication, a vital skill in today's world.
FameLab originated at the Cheltenham Science Festivals in 2005 and has evolved into a global phenomenon, spanning over 30 countries. It challenges scientists and researchers to communicate complex ideas in captivating and understandable ways, igniting the public's curiosity about the marvels of science.
As one of nine regional hubs for FameLab 2023/24, Plymouth Marjon University played a pivotal role in nurturing and supporting participants from the South West. The partnership with Cheltenham Festival underscores Plymouth Marjon's commitment to fostering innovation and excellence in science communication.
Dr. Martin Coath, a former FameLab finalist, set the stage with a thought-provoking talk titled 'No rest for the wicked.' Dr. Coath challenged the audience to consider interdisciplinary approaches to real-world problems, emphasising the importance of open-mindedness and collaboration in tackling complex issues.
A distinguished panel of judges, including Plymouth Marjon's Vice-Chancellor Professor Claire Taylor and Dean of the Marjon Doctoral College Professor Debby Cotton, alongside Dr. Coath, selected winners from the pool of exceptional finalists. Topics covered ranged from contemporary biomaterials for construction to novel treatments for dementia and occupational fitness standards for deep-sea divers.
Joni Wildman, a PhD Scholar from the University of Bath, secured first place with her compelling pitch on the role of biomaterials in green construction. Wildman's victory earned her a coveted spot in the national FameLab final at the Cheltenham Science Festival on 07 June. Runners-up Will Phillips and Lindsey Sinclair, along with audience favourite Will Duffin, showcased the breadth of talent present in the South West's scientific community.
Caroline Westwood, Dean of the School of Sport, Exercise, and Rehabilitation at Plymouth Marjon University, emphasised the importance of science communication in advancing knowledge and inspiring public imagination:
“Guiding and supporting these outstanding science communicators has been our privilege. Our University is passionate about science, making it accessible and showcasing how interesting it can be. We hope our involvement in FameLab will expose more people to the fun and excitement of science.”
The competition's emphasis on the three C's - Content, Clarity, and Charisma - highlights the importance of effectively conveying scientific concepts to diverse audiences. Through rigorous training and preparation, participants refined their communication skills, becoming ambassadors for science in society.
The regional finals at Plymouth Marjon University mark the beginning of an exciting journey for Joni Wildman and other finalists around the country. As they prepare to compete on the national stage, they carry with them the spirit of innovation and excellence fostered by FameLab.
Plymouth Marjon University continues to foster science communication, inspiring the next generation of researchers and science communicators. As the global spotlight turns to the national finals at the Cheltenham Science Festival, all eyes will be on the South West's brightest scientific talents as they vie for the title of Britain's best science communicator.